Opt-out & DSR requests

We require all publishers to comply with all relevant laws and regulations, to provide data subjects with relevant information and to collect unconditional consents in accordance with our Monetization Terms and Condition and Data Processing Agreement.

If you need to opt users out of data sale and personalized advertising, we provide multiple options from a form your users can opt-out from to ingestion of your own opt-out data via email or API.

Opt-out form

You can point users to our privacy preferences page. They will be able to opt-out data sale / personalization as well as exercise their data subject rights.

Email ingestion

We can manually ingest lists of users that you want to exclude from personalized advertising.

Contact your account manager to get the process started:

  1. Our support team will set up an opt-out list specific to your account.
  2. If you have any new users that need to be opted out after the initial setup, please send an email to [email protected] once a week. Make sure to include the new opt-outs in the email.

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Matching user identifiers

Note: If you are providing us with an opaque user identifier through our advertising URLs (specifically the cs_email parameter), it is important that the opt-outs you send us are in the same opaque identifier format. This ensures consistency and accuracy in the opt-out process.

API ingestion

If you need to send opt-out information at scale, we can offer custom ingestion options via API. This requires development on your side and is reserved for large scale accounts only. Contact your account manager to get started.


What’s Next